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Google Shopping expected to significantly shift the ecommerce landscape in SA

2017-03-27
   Google Shopping has delivered excellent results for global brands and with a South African launch immanent, global search and digital marketing specialists, Clicks2Customers, looks at what local brands should be doing to ensure they are not left behind when the virtual doors open. &nb
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How to make an effective marketing plan on a small budget

2017-03-27
With the challenging economic climate that’s settled on South Africa like a dark winter cloud you might find that your business has hit a bit of a lull; phones aren’t ringing off the hook like they used to and you find yourself thinking of ways to cut back on costs.    You
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Top 10 Consumer Trends For 2017

2017-03-27
  Trends are an important part of any strategy. Knowing the way things are expected to go based on the direction they have started to take in the past can give you a strategic advantage. Obviously this is not to say that a trend is a guarantee, but it can certainly give you an indication of
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Global printing trends for 2016 and beyond

2016-05-05
The printing industry is always changing – new and exciting software offers both opportunities and challenges – which means printing businesses must constantly adapt to keep up.    Recently, at The Graphic Advertising Print Packaging (GAPP) Conference, sponsored by Nashua, a
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What does 2016 hold for your business?

2016-03-04
Finding your way through the doom and gloom of the current political and economic turmoil we find ourselves in is not going to be easy. You will need guidance and assistance, but where do you turn for this sort of information?   Sources of information are everywhere, but how do you know wha
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The GAPP Conference Sponsors announced

2016-02-11
Sentient Events, a subsidiary of Sentient Publishing and organiser of The GAPP Conference, has announced the sponsorships it has received for the conference which will take place at Nasrec on 16 March as part of the Propak Africa show.   The Platinum level sponsor for the event is Nashua wi
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Kemtek sponsors The GAPP Conference

2016-01-29
The GAPP Conference taking place at Nasrec on 16 March in Association with Nashua, has attracted the attention and additional sponsorship of Kemtek Imaging Systems. The GAPP Conference is a business seminar addressing the printing, packaging and signage industries.   The Conference, which f
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Nashua sponsors The GAPP Conference

2016-01-14
  The GAPP Conference, a printing, packaging and signage conference taking place at Nasrec on 16 March 2016, will be held In Association with Nashua. The Conference, which features leading business, political and industry commentators and speakers will be held in conjunction with The GAPP P
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Nex Media Magazine driving the Personalised message home

2015-09-30
Personalisation is not a new concept but it is still considered quite innovative and the impact is further enhanced when it is unexpected. Consider attending an event where, at the end, you walk away with a gift and a printed personalised card. It creates a good impression and draws you to the hos
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Marketing is not a solo act it’s a huge collaboration

2015-09-30
Unlike the 80’s and 90’s where agencies were expected to have all the answers with little client input apart from a brief – agencies these days hope for and expect much greater levels of collaboration from their clients. But how do they achieve it? Research of the Independent Ag
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